Clever ways to promote your Gift cards

When it comes to gift cards, there are a lot of different ways to promote them. Are you doing these?

Some are simple and inexpensive, while others require a bit more effort. But no matter which methods you choose, they will all help to increase awareness and sales of your gift cards!

👉 Create a promotional video

A promotional video is a great way to introduce your gift card program to potential customers. You can explain the benefits of using your cards, and showcase how they can be used in different situations. Videos are also a great way to show off your company’s branding and personality.

👉 Consider influencers

Influencers often talk about products – but what about your gift cards? #Influencer marketing is an excellent way to reach new audiences with your message and products, especially if you have a limited budget or time.

👉 Social media competitions

Social media is a powerful tool for marketing and you can still run contests or giveaways on social media to drum up interest. Follow the rules and choose your platform wisely!

👉 Reach current customers via email marketing – it’s still one of the most effective ways of getting customers coming back – use a gift card promotion that shows your range and upcoming events (Mother’s Day, etc) to make gift cards a no brainer.

👉 Look into the B2B market – there are many businesses who would be interested in a gift card to give as a bonus or incentive, plus the reward and recognition space. Ask us all about it!

There are many different ways to promote your gift cards- and we save the best for those who get in touch!

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